1:07 Behavior
How Convenience Becomes Rent
Convenience is usually priced as a one-time decision but delivered as an ongoing obligation; the moment you stop owning the capability yourself, you begin renting it indefinitely.
Source
Consumers spend $133 more monthly on subscriptions than they realize, study shows
Claim this source supports
“In a self-report survey, consumers initially estimated about 86 dollars per month in subscriptions and reported about 219 dollars when prompted category by category.”
Cited in
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